Got a beverage brand the whole world will love? Don’t let delivery logistics ruin your reach

Congrats! You’ve launched or are expanding your beverage brand. If we had to guess, we’d bet that you’ve got a great mission, streamlined production, and delicious flavors (we’re suckers for anything matcha or non alc, personally).

When demand for your product grows through your marketing efforts, it’s a beautiful thing. But if you can’t deliver to the areas you need to? It’s a total nightmare. Here’s what those delivery bumps in the road might look like, and how to solve them with Curri. 

The problem: Delivery was more of a challenge than you anticipated

Thirsty people + great beverage product = a recipe for business success, right? 

Well, not so fast. There are a number of challenges that beverage businesses face when it comes to delivering the product to the consumer. Some of those hurdles include:

• Needing quick delivery for drinks with a short shelf life
• Parcel carriers like UPS and FedEx restricting the delivery of liquids
• Freight carriers with LTL services deny delivery of beverages due to the leak risk
• Heavy beverage truckloads mean high shipping costs, eating away at your margins
• No tracking or no real-time tracking

And if you’re a new or growing brand, especially, you might not have a grasp on where your demand will spike. One region might be jonesing for your product, or you could see a boost in demand across the country. Then, you have to worry about overstocking one warehouse while others run low. 

Consumers themselves have begun to expect fast, cheap shipping (like Amazon), but those are big shoes to fill. This creates a margin versus customer satisfaction dilemma. 

Are you looking for CPG logistics help? Request a demo with Curri.

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That’s where Curri comes in

Curri is a comprehensive logistics platform that helps distributors deliver anything, any time, anywhere in the U.S. Users can book any vehicle type, from sedans to flatbed trucks, and can even schedule same-day hotshot deliveries. Pallets, boxes, and cases of your beverages can be shipped the same day or the next, and thanks to our nationwide fleet of drivers, state lines are never a boundary. 

Once Curri has your beverage shipment, the delivery can be tracked in real-time, and you (and the recipient) can opt into receiving push notifications about the delivery status. Once your bevvies arrive at their destination, you’ll be notified with a proof of delivery photo and signature. 

What you won’t get with a conventional courier

Yes, a traditional courier can also deliver your beverages. But here’s where they don’t quite stack up against Curri’s convenient, on-demand model.

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And Curri operates all within an easy-to-use desktop app. Your team doesn’t have to worry about tedious onboarding or a convoluted signup process. Getting started is as simple as creating an account and booking your first delivery. 

The business impact by the numbers

Businesses across the U.S. trust Curri for their delivery needs. And the ROI? Well, it speaks for itself. On average across companies:

• Curri boosts sales conversion by 25%
• Curri reduces operations and customer service hours by 20%
• Curri raises customer retention by 25%
• Businesses save 25% on operational costs 

The proof is in the pudding (or, in this case, the bottle). When businesses can keep their delivery logistics agile, they can meet demand and scale effectively. 

Expand your delivery radius and quench America’s thirst

Don’t let complex delivery slash your margins or make your brand go flat (see what we did there?). Try Curri instead.

Right now, customers who sign up using the discount code FARM2ME15 get 15% off their first 3 deliveries!

You can book a demo with our team today and get back to focusing on the big picture: quenching your customers’ thirst, one sip at a time.