Why OmniCable forgoes traditional construction couriers and streamlines operations with Curri

Ryan Miller

August 28, 2025

Why OmniCable forgoes traditional construction couriers and how Curri helps streamline their Denver-area operations

When we think new construction, we think of the big-picture elements that go into the build. The envelope, the roofing, the windows, the paneling work. While it is important, of course, it’s the smaller elements that really make a house a home. 

OmniCable is a premier redistributor of wire and cable, electrical products, and value-added services. Since its founding in 1977, they only sell to electrical distributors.  For larger commercial projects, orders are spooled and palletized, and in smaller residential projects, the wiring is simply boxed and shipped. The company is dedicated to providing every customer with an exceptional experience. 

Bobby White, Distribution Center Team Lead at OmniCable’s Denver distribution center, is a big part of that experience. Every time an order makes its way from  OmniCable’s Denver distribution center to a job site, Bobby was likely involved in its processing and shipping. And with orders of all sizes coming from different sectors, staying organized with delivery logistics could be a nightmare. But thankfully, Bobby and his team use Curri

The problem with traditional construction supply delivery systems

Bobby’s job is primarily centered around all-things shipping at OmniCable. He receives, books, and confirms orders, and ensures everything is delivered as expected in his Denver distribution center. It’s a big job, and conventional delivery planning doesn’t quite cut it. 

With traditional couriers, many businesses don’t have any visibility into route status, and are often left in the dark about whether or not a shipment made it. If there are delays on the road, neither the supplier nor the builder are kept up to date, meaning flexible rescheduling or pivoting is impossible. 

On top of that, if OmniCable needs to modify or book a last-minute delivery, it’s not something a conventional delivery service could support. These bookings typically need to be made days in advance and can throw off execution timelines and inflate the labor budget unnecessarily.

Bobby’s team, however, has been using Curri since before he joined OmniCable in 2023. Here’s how Curri mitigates all the issues created by outdated construction delivery systems.

How Curri makes materials delivery in Denver a breeze

Bobby’s team needs to book deliveries multiple times per day. No two construction projects are exactly alike, so it would be impossible for them to work on a routine delivery schedule that keeps every builder satisfied. The only option for them to scale their operations? Flexible, reliable delivery.

“We use Curri daily, and sometimes multiple times a day and enjoy their flexibility and dependability. 

The Curri app allows Bobby to book box trucks, sprinter vans, and hotshot deliveries whenever he needs. He says the team has used most of Curri’s services at one point or another, and working with the drivers has always been a positive experience. His team gets to book spontaneously, and they can trust that the material gets to where it’s going on time, every time. 

From hotshots to live tracking, Curri features are a game-changer 

We asked Bobby which Curri features make the biggest impact in his day-to-day. A big one for him, and many Curri users, is live tracking. If there are delays on the road, Bobby and his team are notified, and can alert the customer, enabling them to pivot their work on site. The OmniCable team also loves that Curri drivers confirm every order made it safely to site with photo confirmation. It’s the peace of mind the team can’t get with an outdated service. 

In a few words, Bobby would describe Curry as flexible, dependable, and reliable. He books the right trucks when he needs them, and Curri even helps streamline his shipping operations as the company continues to grow. No volume is too overwhelming for Bobby, when delivery logistics are this simple. We’re like an extension of the team. 

“Honestly, I haven't had any bad experiences with Curri. The drivers are always on time when they are scheduled to be. I get the confirmation, and I can watch them with live tracking. It would be hard for me to figure out something that needed to be improved.”

Denver success stories, and the future for Bobby 

As far as success stories go, there are a few instances where Bobby can remember Curri going above and beyond.  Curri operates around the clock, so when emergency deliveries need to be made, we’re ready to step up to the plate. 

“There have been a few instances where, after our operating hours, we needed to emergency ship material so it arrives before a specific time in another state. And with Curri, we were able to make it happen. I had a driver there in about 30 minutes, and they arrived at the customer in a timely manner, right when we needed them to. Last-minute emergency orders are not a problem with Curri.”

“All in all, I would definitely recommend Curri for any business, and we’re 100% satisfied. It’s just, awesome.” 

Try Curri today

If your team is looking for a reliable, flexible delivery logistics platform like Bobby at OmniCable, reach out to Curri for a demo. We offer countless vehicle options that cover every part of the delivery supply chain, and also offer dedicated route service, LTL support, and soon, we’ll cover parcel service. 

At Curri, users have access to a nationwide network of drivers, so no distributor is too far. We are a user-friendly one-stop shop for businesses looking to streamline operations, scale their business, and save money. Much like cable and wiring, it’s the seemingly small elements that make a big difference in construction. Let Curri be that part of your business. 

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